Reducing Youth Tobacco Use

The Napa County Office of Education serves as the countywide coordinator for the Tobacco Use Prevention Education (TUPE) program. TUPE’s mission is to reduce youth tobacco use by equipping students with the knowledge, skills, and support needed to make healthy, informed decisions about tobacco. The program provides targeted education, activities that build social skills, and opportunities for positive youth development. In this role, the Napa County Office of Education offers technical assistance to school districts in designing and implementing comprehensive tobacco prevention programs. This support includes facilitating Tobacco-Free School Certifications, providing professional development, and delivering a range of technical assistance services.

TUPE Tobacco Use Prevention Education Tier 2

TUPE Tobacco Use Prevention Education Tier 2 Explained

The Napa County Office of Education collaborates with community organizations across the valley to address youth tobacco and substance use. In response to the county’s higher than average substance use rates, partners meet regularly to coordinate efforts and streamline services. This ongoing collaboration has strengthened partnerships and enhanced the impact and accessibility of prevention
and intervention services for youth throughout the county.

NCOE’s Youth Development Strategies ignite student leadership, strengthen resiliency, and inspire deeper connections within the community. These dynamic strategies empower youth through Peer-to-Peer Education, Anti-Tobacco Advocacy, and Youth Media Production, putting students at the center of positive change.

Through NCOE’s Prevention, Health & Wellness Youth Development programs, Mariposa & Bridging Brothers (new window) strengthen their alliance and advocacy groups to engage other peers. These students receive hands-on training from staff in substance use prevention, including tobacco, alcohol, and other drugs. They take the lead in creating and delivering impactful school-wide campaigns such as Red Ribbon Week, Take Down Tobacco, Alcohol Awareness Month, Healthy Relationships Month/Anti-Bullying, and Mental Health Awareness Month. Youth also dive into media literacy, uncovering deceptive marketing tactics and producing powerful peer -to-peer campaigns that educate and inspire their classmates to make healthy choices.

Peer 2 Peer Student Training & Planning

Camille Creek Red Ribbon Week

Red Ribbon Week

Anti-use education and activities are about prevention, protection, and empowerment. They don’t just say “don’t do drugs” … They give youth the tools, voice, and support to live healthy, substance-free lives.

Each year in late October, youth across our county lead efforts to promote Red Ribbon Week by using their voices to raise awareness around substance use prevention. Recognizing that there is no one-size-fits-all approach, we empower young people to explore various creative avenues to deepen their understanding and share why the Red Ribbon Campaign matters to them. These efforts include countywide art contests, video and poster campaigns, school-wide tabling events, and Día de los Muertos altars honoring lives lost due to substance use or unmet mental health needs. Through these youth-led initiatives, awareness is cultivated in meaningful and culturally relevant ways.

Red Ribbon Week group of students

Each April, students across Napa County will lead Take Down Tobacco events at their middle and high schools, with youth leaders from existing student groups taking the lead. These youth-led efforts aim to expose the tactics of Big Tobacco and advocate against the industry’s targeting of young people as “replacement users.” The tobacco industry deliberately markets its products to youth. Our initiative empowers students to promote healthy lifestyles, offer positive coping alternatives, and educate peers on the risks of tobacco and vaping. Through our #YouthAgainstVaping & #TakeDownTobacco hash tag during the campaign and social media outreach, Napa youth reclaim their power by sharing their why we Take Down Tobacco”.

Learn more at Take Down Tobacco.

TUPE youth leaders

The Napa County Office of Education is the technical assistance coordinator for the statewide Tobacco-Use Prevention Education (TUPE) Program. This grant provides funds to local education agencies for tobacco use prevention, intervention, and cessation programs. The Napa County Office of Education ensures that every middle and high school class receives critical information about making healthy lifestyle choices and avoiding the use of tobacco and other substances.

Stanford Tobacco Prevention Toolkit’s “You and Me, Together Vape-Free” – TUPE Sessions

The Napa County office of Education equips prevention staff, teachers or others trained by the Curriculum Specialist, to deliver this free curriculum to Napa County students in grades 6th, 8th and 10th grades. The program structure has been modified to address all 6 lessons in a total of 3 sessions.

Key Educational Strategies:

  • (SEL) Social emotional Learning session with trained staff
  • Large Group discussions
  • Addressing key factors in youth e-cigarette use by correcting misperceptions
  • Strengthening refusal skills against marketing and peer influence
  • Reducing stress and depression
  • Improving coping
  • Lowering both intention and use of e-cigarette products

Stanford Tobacco Prevention Toolkits

The NCOE TUPE program also utilizes the theory-based and evidence-informed Stanford Tobacco Prevention Toolkit and Marijuana Prevention and Awareness toolkit in our classrooms. These programs provide current information to address vaping, smokeless tobacco, and hookah use.

Kids in TUPE session

Napa County Office of Education works closely with school districts throughout the county to develop tailored tobacco and vaping protocols as part of the Tobacco-Use Prevention Education Program.

Intervention Support

My Healthy Futures

My Healthy Futures or YVAPE are Alternative to Suspension programs. These interventions best support students at risk for Tobacco use. School Districts will identify their preferred method of intervention for those caught with Tobacco/Nicotine or Cannabis products.

My Healthy Futures is a self-paced course to be completed by the student in 40-60 minutes. Trained staff will engage in Brief Intervention conversation; this curriculum uses articulate and features a video game design. Students will need a chrome book or other device to complete the course.

YVAPE logo
YVAPE is a free, evidence-informed educational intervention designed for California middle and high school students vaping nicotine or marijuana on campus. Two 20-minute phone coaching sessions with trained counselors. 30–60 minutes of educational videos. Students will need to have access to a phone and email to complete the course.

Cessation Support

Project Ex Tobacco Cessation Training
The TUPE Program collaborates with Aldea Children & Family Services to implement Project Ex, a free, evidence-based tobacco and vaping cessation program for youth ages 14–19.

This program is designed for students at higher risk of nicotine dependence and is available through both referral and self-referral. Project Ex consists of eight structured sessions, each lasting 40–45 minutes, delivered over a six-week period. The program provides youth with practical strategies to quit, manage withdrawal symptoms, and develop the skills needed to remain tobacco-free.

Students who have used tobacco or vaping products in the past 30 days are eligible to participate. Notably, participants are not required to quit until sessions 4–6, ensuring a supportive and realistic approach to cessation. Early intervention is critical, as young tobacco users are more likely to continue to use into adulthood.

Register for the Teen Cessation Program

Students in Berkeley

Digital Quit Kit
Congratulations on thinking about quitting using tobacco or vaping.

This virtual quit kit provides resources, tips, and tools to help you prepare for this single best decision you can make for your health!

Printable Digital Quit Kit (new window)

NCOE Tobacco Parent Education Video – ENGLISH

NCOE Tobacco Parent Education Video – SPANISH

Smoking/Vaping & Coronavirus (COVID-19)

Smoking/Vaping and Coronavirus

Printable Infographic (new window)

Tobacco/VAPEKICK IT CA

  • CALL 1-800-300-8086 ENGLISH
  • CALL 1-800-600-8191 SPANISHTEXT
  • “QUIT VAPING” OR NO VAPEAR TO 66819
  • SmokeFree.gov Smart Phone Apps: NCI QuitPal, QuitSTART, QuitGuide
  • Smokefree TXT Support for Teens: Text QUIT to iQuit (47848)

CHKS
CDE Tobacco Free School District Certification (external website, new window)
Tobacco Free CA (external website, new window)
Tobacco & Vaping Protocol – NVUSD Example PDF (new window)

  • California Smokers’ HelpLine: Free services for teens and adults, including self-help materials and one-on-one counseling. Services are available in multiple languages. Contra Costa County folks can dial 2-1-1 for direct referrals.
    See 2-1-1 Flyer.
  • English: 1.800.NO BUTTS | (1.800.662.8887)
  • Spanish: 1.800.45 NO FUME | (1.800.456-6386)
  • Chew Tobacco: 1.800.844.CHEW | (1-800-844-2439)

For cannabis, alcohol, or other substances:

For parents who want their child to quit:

Main Office Info.

Telephone
707-253-6810

 

eMail
info@napacoe.org

 

Hours
8:00 a.m. - 4:30 p.m.

 

Address
Napa County Office of Education (main)
2121 Imola Avenue
Napa, CA 94559


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Napa County Office of Education | Copyright 2018

Program Locations

Napa County Office of Education
2121 Imola Avenue
Napa, CA  94559

Research & Professional Development Center
1450 Technology Lane, Suite 200
Petaluma, CA  94954

Napa Infant Program
1511 Myrtle Avenue
Napa, CA  94558

Napa Preschool Program
74 Wintun Court
Napa, CA 94559

Camille Creek Community School
2097 Imola Avenue
Napa, CA 94559 

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